WWF (World Wide Fund for Nature) communicates the global event in which millions of people, institutions and companies turn off their lights for 60 minutes, joining the largest environmental event in history.
At the same time, the campaign launches the challenge for each of us to give the Earth an hour every month – an hour to do something about the protection of nature: cook with local ingredients, renew/reuse an old coat, recycle, plant a tree etc.
No matter how small, a healthy habit practiced regularly by many people will, over time, significantly contribute to protecting nature and improving the environment in which we live.